Ep34:NICOLE RODRIGUES. NFL cheerleader turns PR firm CEO-finds purpose through PR & empowering youth
Sep 27, 2021
Starting her career as an NFL cheerleader and managing publicity for the Raiders, Nicole Rodrigues ventured into the world of public relations head-first. With over 21+ years of experience in PR and becoming a powerhouse founder of two companies, NRPR Group and the Young Dreamers Foundation, Nicole has paved the way as a public relations and marketing pro. In addition to being a CEO, Nicole is also the host of the Youtube show Beverly Hills’s Boss, and author of the Beverly Hill’s Boss book. Listen to how her purpose origin story has not only led her to making an impact within her own career, but also within the careers of the next generation leaders.
Bio: samantha@nrprgroup.com
Nicole Rodrigues, founder and CEO of NRPR Group, is a recognized
public relations expert, digital and social media marketing pro
with 20+ years of experience under her belt. In her tenure, she has
developed and successfully executed strategic campaigns for some of
the biggest names in business, including: Yahoo!, Dolby, Sony
Pictures Entertainment, Sony PlayStation, Hulu, M-GO, Toon Hero,
Demand Media, Heal, MOBITV and the Oakland (now Las Vegas)
Raiders.
Nicole has repeatedly been celebrated as an innovative leader in
her industry, most recently as a Stevie Award winner for
Communications, Investor Relations, or PR Executive of the Year.
She was also awarded PR Daily’s “PR Professional of the Year” Award
(2019), Bulldog Reporter’s “Stars of PR - PR Professional Who Makes
a Difference” Award (2018), a Gold Award for “Public or Media
Relations Professional of the Year” in Bulldog Reporter's “Stars of
PR,” and PR News’ Top 50 Game Changers in Public Relations (2017).
These awards are confirmation of her mission to meaningfully
disrupt the way in which public relations are done in the modern
era.
In 2017, Nicole launched NRPR Group’s Corporate Social
Responsibility Program: Make It Happen, which blossomed into her
second venture, the Young Dreamers Foundation. Young Dreamers is
Nicole’s answer to the next generation in need of positive role
models they can admire (industry leaders, celebrities, athletes,
etc.) and the tools necessary to help them thrive forward through
any of life’s ups and downs. Her goal is to help foster a community
of emotionally intelligent young leaders who will spark a positive
ripple effect as they grow into the professional world.
Nicole is also the author of Beverly Hills Boss, a business and
life skills book aimed at helping others, like herself, who dream
of leading despite any humble beginnings or obstacles. Through her
book, readers gain inspiration and actionable insight for growing
as a person and in their careers. She is also the host of the
Beverly Hills Boss show on YouTube.
Nicole takes great pride in being a former NFL cheerleader, having
spent several years cheering for the famed Oakland Raiders. Today,
she continues to cheer on her “new team” at NRPR and is a graduate
from San Jose State University with a Bachelor of Science degree in
Public Relations. She is currently an EMBA candidate at UCLA
Anderson School of Management, class of 202
Websites: https://nrprgroup.com/
Social Media Info for NRPR:
Instagram: https://www.instagram.com/nrprgroup/?hl=en
Facebook: https://www.facebook.com/NRPRGroup/
LinkedIn: https://www.linkedin.com/company/nrprgroup/
Twitter: https://twitter.com/NRPRGroup
YouTube: https://www.youtube.com/user/NRPRGroupTV
All Social handles of Nicole
Nicole’s Instagram: https://www.instagram.com/nicolerpr/?hl=en
Nicole’s Facebook: https://www.facebook.com/NRodPR
Nicole’s LinkedIn: https://www.linkedin.com/in/nicolerpr/